Co-founder

Mesut Gültepe

A background in banking and management consulting; credit risk scorecards, decision systems, data science, data modeling, technical architecture, analytics systems, CRM and customer analytics, campaign design, risk management. Owns the data model and technical architecture on projects.

Co-founder

Mutlu Gültepe

15+ years of FMCG commercial and marketing leadership: Revenue Growth Management (RGM), pricing, channel management, customer growth, management reporting, financial management. Owns the commercial question and business value on projects.

One owns the commercial question, the other the technical architecture; every project advances with both perspectives at once.

Areas of experience: commercial management, FMCG, banking and finance, enterprise data and analytics.

Our principles

  1. 01 Decisions first, technology second. Tool choice is the last step.
  2. 02 A system in use, not a demo. The deliverable is the team's daily screen.
  3. 03 We don't promise outcomes we can't prove. Quality is shown by measurement.
  4. 04 Few tools, a clear architecture. Every extra tool is a maintenance burden.
  5. 05 We hand over knowledge. We leave capability, not dependency.

Let's talk.

A 30-minute intro call. No sales deck: we listen to how your data and decisions work today, and share a clear first read on where to start.

Book an intro call